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Unlocking Success: A European Hotel Group Journey to Boost Direct Bookings by 265%
How one of Europe’s leading hotel groups reduced OTA reliance and achieved a 265% increase in direct bookings.
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Tracking Technologies in the Hospitality Industry
Learn how tracking technologies in the hospitality industry – from myhotelshop to Facebook pixels – are used to assess marketing efforts, boost conversions, and enhance the guest experience. Optimize your strategy through targeted data analysis!
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Meta Search
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Meta Search
Full control over your own rates - This is why rate monitoring is so important for the success of your campaigns
For a successful campaign you should always keep a close eye on the prices of OTAs, tour operators etc. We will show you how this can work in an uncomplicated way.
September 17, 2020
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3 min
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Meta Search
Advertising
Insights
Google Hotel Ads, Maps, Analytics & Co.: we give an overview of the most important Google products
With its varied product portfolio, Google offers a suitable solution for almost every digital problem. We show you which Google tools could be helpful for you.
July 9, 2021
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3 min
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Insights
Meta Search
Google Hotel Ads’ business models: What you need to know to make the right choice
In the face of the various possibilities, it is often difficult to decide on one model. We therefore present CPA, CPC and PPS and draw the comparison!
July 14, 2020
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3 min
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Insights
News
Meta Search
Google introduces free organic listing for Hotel Ads: One extra reason to be live on Google Hotel Ads
Google launches a new feature for Google Hotel Ads. Now you can have visibility in two places within the price feed.
March 9, 2021
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3 min
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Search Engine Advertising
Meta Search
Advertising
News
Google Premium Partner: Google's top qualification for myhotelshop
As one of the few companies in Germany, myhotelshop was awarded with the Premium Label, currently the highest achievable quality standard for partners.
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Advertising
Meta Search
Search Engine Advertising
How a Smart Advertising Strategy Tripled Revenue for Hotel SlowDown Travemünde
How we tripled the revenue of our client Hotel SlowDown Travemünde within one year through effective marketing campaigns.
April 6, 2023
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3 min
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