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myhotelshop is now Demand Booster
RateGain Launches Demand Booster: The All-in-One Digital Marketing Solution for Hotels to Maximize Direct Bookings
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Unlocking Success: A European Hotel Group Journey to Boost Direct Bookings by 265%
How one of Europe’s leading hotel groups reduced OTA reliance and achieved a 265% increase in direct bookings.
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Marketing
Marketing
Insights
Covid-19 impact on search behaviour on metasearch
At myhotelshop we have almost real time data on search behavior, managing the online marketing campaigns and meta search visibility of over 2500 hotels worldwide.
March 2, 2020
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3 min
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Marketing
Advertising
How green is your hotel? Do good and show it to the world – on Google, for example.
Google has created a tool to recognize “eco-certified” hotels, and here we’ll show you exactly what that means and how you can use it for your hotel, too.
November 18, 2021
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3
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Insights
Meta Search
Marketing
Advertising
Search Engine Advertising
Knowledge #1: Meta search 101: All about marketing campaigns on Google, Trivago, Tripadvisor & Co!
With our knowledge series, we show you how meta searches work and which different channels are available for marketing your hotel.
December 11, 2020
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3 min
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Marketing
Advertising
New Marketing Possibilities with Google Ads & Hotel Ads
We explain to you how Google Ads & Hotel Ads work and what you have to look out for, in order to position your hotel website at lower costs and create alternatives to OTAs.
June 11, 2019
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3 min
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Marketing
Insights
Personalised marketing for hotels: How to better engage guests and retain their loyalty
By connecting with guests and delivering tailored experiences, you can revolutionise guest satisfaction and foster long-term loyalty
February 13, 2023
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5 min
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Social Media
Marketing
Social media as a search engine in tourism: why social media should be part of your marketing strategy
Maximise your reach and learn how Social Media can help boost your hotel's bookings
May 10, 2023
•
4 min
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