Meta Search

In today's digital age, hoteliers need to use effective marketing tools to generate bookings. We look at how Google Hotel Ads can help.

We continue the first part of our series "The most common errors on Metasearch" and show how your campaign will be a success!

We uncover the biggest flops in metasearch and show what really matters for a successful campaign!

As part of our last chapter in the series "The most common mistakes on metasearches" we provide you with the answers and show you what really matters when it comes to metasearch ads!

Our article will teach you what makes a successful ad in the Google search network, some of the mistakes to avoid and what role the Google Ads quality factor plays.

Ulli Kastner, CEO and founder of myhotelshop, is a highly demanded expert at events all around the globe. He was a guest at the Hotel Linkage Summit in Istanbul only recently.